Analytics

Every Deduction Tells a Story

Discover talent you never knew existed

Analyse your data to uncover trends across retailers, types and time periods

Trusted by
170+ CPG brands

Trusted by
170+ CPG brands

OUR PERFORMANCE

We don't speak.
Our numbers do.

OUR PERFORMANCE

We don't speak.
Our numbers do.

Go Live

<5 min

Go Live

<5 min

Go Live

<5 min

Time saved

90%

Time saved

90%

Time saved

90%

Deductions Recovered

$50M+

Deductions Recovered

$50M+

FEATURES

Three views. Every angle on your deductions.

Roma shows you who, what, and when — at the granularity your sales team actually needs.

FEATURES

Three views. Every angle on your deductions.

Roma shows you who, what, and when — at the granularity your sales team actually needs.

Every retailer. Every deduction.

Drill from a $400K monthly total down to a single $34.20 line" is exactly the visibility story.

Trade rate per retailer, distributor, and chain

Sortable on every column — amount, count, rate, change

Compare any two periods side-by-side

Every retailer. Every deduction.

Drill from a $400K monthly total down to a single $34.20 line" is exactly the visibility story.

Trade rate per retailer, distributor, and chain

Sortable on every column — amount, count, rate, change

Compare any two periods side-by-side

Every retailer. Every deduction.

Drill from a $400K monthly total down to a single $34.20 line" is exactly the visibility story.

Trade rate per retailer, distributor, and chain

Sortable on every column — amount, count, rate, change

Compare any two periods side-by-side

See your deduction mix at a glance.

MCB vs shortage vs damage. Roma classifies every deduction by type and shows the breakdown across distributors, retailers, and time periods.

Classify by MCB, shortage, OI, damage, spoils

Filter by distributor or retailer in one click

Export as chart or raw data

See your deduction mix at a glance.

MCB vs shortage vs damage. Roma classifies every deduction by type and shows the breakdown across distributors, retailers, and time periods.

Classify by MCB, shortage, OI, damage, spoils

Filter by distributor or retailer in one click

Export as chart or raw data

See your deduction mix at a glance.

MCB vs shortage vs damage. Roma classifies every deduction by type and shows the breakdown across distributors, retailers, and time periods.

Classify by MCB, shortage, OI, damage, spoils

Filter by distributor or retailer in one click

Export as chart or raw data

Track every dollar against revenue.

Deductions as a share of revenue, month over month. Spot trends before they hurt your margins. Forecast next quarter’s trade spend.

Trade spend as % of revenue

Forecasting based on 12-month trends

Side-by-side year-over-year comparison

Track every dollar against revenue.

Deductions as a share of revenue, month over month. Spot trends before they hurt your margins. Forecast next quarter’s trade spend.

Trade spend as % of revenue

Forecasting based on 12-month trends

Side-by-side year-over-year comparison

Track every dollar against revenue.

Deductions as a share of revenue, month over month. Spot trends before they hurt your margins. Forecast next quarter’s trade spend.

Trade spend as % of revenue

Forecasting based on 12-month trends

Side-by-side year-over-year comparison

Supported
Retailers & Distributors
Supported
Retailers & Distributors

Coming soon…

Privacy first.
Security always.

We never sell or share your data. No data is stored on our servers, and with SOC 2 Type II and ISO 27001 compliance, Roma meets the highest standards for security.

Complete Transparency

Full audit trail of all recommendations.

Data Privacy First

Your data never trains our models.

Human Oversight

You maintain full control of every decision.

Privacy first.
Security always.

We never sell or share your data. With SOC 2 Type II and ISO 27001 compliance, Roma meets the highest standards for security.

Complete Transparency

Full audit trail of all recommendations.

Data Privacy First

Your data never trains our models.

Human Oversight

You maintain full control of every decision.

Privacy first.
Security always.

We never sell or share your data. No data is stored on our servers, and with SOC 2 Type II and ISO 27001 compliance, Roma meets the highest standards for security.

Complete Transparency

Full audit trail of all recommendations.

Data Privacy First

Your data never trains our models.

Human Oversight

You maintain full control of every decision.

SUCCESS STORY

Roma helped Good Day Chocolate recover $38K invalid deductions

Roma helped Good Day Chocolate recover $38K invalid deductions

Roma helped Good Day Chocolate recover $38K invalid deductions

A $3.3M CPG brand used Roma to identify invalid deductions, recover lost revenue, and gain visibility—without adding headcount.

A $3.3M CPG brand used Roma to identify invalid deductions, recover lost revenue, and gain visibility—without adding headcount.

FAQs

Questions? Roma's already three steps ahead

FAQs

Questions? Roma's already three steps ahead

Have questions
we didn't cover ?

Have questions
we didn't cover ?

Does Roma replace my current accounting or ERP system?

No. Roma works alongside your existing accounting stack. It captures and organizes your UNFI and KeHE deductions in one place, so your team has visibility without changing how you book or reconcile.

Does Roma replace my current accounting or ERP system?

No. Roma works alongside your existing accounting stack. It captures and organizes your UNFI and KeHE deductions in one place, so your team has visibility without changing how you book or reconcile.

Which distributors does Roma support?

Which distributors does Roma support?

Is my data secure?

Is my data secure?

How long does it take to get started?

How long does it take to get started?

What kind of brands is Roma built for?

What kind of brands is Roma built for?

Can small teams use Roma, or is it only for larger brands?

Can small teams use Roma, or is it only for larger brands?

How current is the data in Roma?

How current is the data in Roma?

Visibility over
every dollar.

See Roma in action. 5 minutes. No commitment.

Visibility over
every dollar.

See Roma in action. 5 minutes. No commitment.

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